The United States watches the most Netflix by subscriber count, with around 66.7 million, making it the single largest market, though the broader Europe, Middle East, and Africa (EMEA) region has overtaken the U.S. & Canada combined for total subscribers. However, in terms of total viewing time, countries like Argentina and Chile lead in average minutes spent per user.
SurfShark found that Netflix in the United States has the most titles overall—5,879 movies and shows—while Canada has the biggest catalog of movies specifically, with 4,043 films.
Most Netflix subscribers are based in the EMEA region (Europe, Middle East, and Africa), accounting for around 101 million of Netflix's total global subscriber base. The average subscriber spends 3.2 hours per day streaming content on the platform.
Top 10 Most Popular Movies
Countries paying the most for Netflix subscriptions worldwide 2025. Liechtenstein and Switzerland were the most expensive places in the world to get Netflix, with a monthly standard subscription costing 22.89 U.S. dollars as of February 2025.
As of 2020, there were 203.67 million people paying for a Netflix subscription. Of those people, over 73 million are located in the United States. Unavailable (China,, Crimea, Iran, North Korea, Russia, and Syria.)
If a user watches at least two minutes of a movie, TV show, or original series, it counts as a view. The company has revealed exactly why they decided on that as their viewing metric. In a letter to shareholders released on January 21, Netflix explained why this change was made.
As of late 2025, the number 1 most-watched Netflix movie of all time by views is KPop Demon Hunters, followed by Red Notice, then Carry-On, according to Netflix's official data, with these figures updated regularly on their Tudum site.
Best Netflix Series of All Time
Netflix has over 301.6 million subscribers worldwide. More than 81.44 million Netflix users are from the United States. Netflix generated $33.12 billion in the first three quarters of 2025. It is the second most popular SVOD platform in the U.S., holding a 21% market share.
Amazon is a bigger brand
While Netflix has been known as the giant in streaming services in the past decade, being claimed to have shaped our culture, Prime Video benefits from its masterbrand, Amazon, a much, much bigger brand overall (1.95 trillion USD vs Netflix at 263.22 billion USD market cap as of May 2024).
As of January 10-11, 2026, the #1 show on Netflix globally is the new murder mystery series His & Hers, which quickly rose to the top, while in the US, the latest season of Stranger Things and the limited series Run Away are dominating the TV charts, and Evil Influencer: The Jodi Hildebrandt Story is the top movie.
Company Profile. Netflix is one of the world's leading entertainment services with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages.
List of NordVPN servers that we've verified to work with popular Netflix libraries:
In the U.S, it is legal to use a VPN with Netflix, although the company doesn't allow it, technically. However, some countries ban VPNs, so make sure that you're following the law, wherever you may be.
United States. The cinema of the United States, often generally referred to as Hollywood, has had a profound effect on cinema across the world since the early 20th century. The United States cinema (Hollywood) is one of the oldest film industry in the world and also the largest film industry in terms of revenue.
Country With the Best Netflix Catalog Scores
In 2021, Japan received the best Netflix catalog score of “100,” which is the highest a streaming service can receive.
While no Netflix original series consistently holds a universal 9.5 IMDb rating (that score often belongs to shows like Breaking Bad or Game of Thrones on IMDb), highly acclaimed Netflix series often cited with near-perfect scores include Arcane, Mindhunter, Black Mirror, The Queen's Gambit, Stranger Things, and The Crown, with excellent user reviews and high rankings.
1. KPop Demon Hunters. A world-renowned K-Pop girl group balance their lives in the spotlight with their secret identities as demon hunters.
Average viewership
Caesars Superdome in New Orleans, Louisiana, was the site of Super Bowl LIX, the most-watched broadcast in American television history. The Apollo 11 moon landing on July 20, 1969, is reported to have been watched by 125–150 million people.
To see movies that might be hidden because of the algorithm, you can use Netflix secret codes. In a browser, enter netflix.com/browse/genre/ followed by a code, like 9744 for fantasy movies or 1255 for romantic dramas.
Yes, you can use Netflix in two houses, but you must either add an "Extra Member" slot for the second household (for a monthly fee) or periodically connect the account at the primary home to "reset" travel access, though the extra member option is the official solution for non-household users, even for a second home. Netflix defines a household as the primary location where you watch, and while sharing with family is allowed within that home, users outside it need an extra member slot, requiring updates to your Netflix Household settings on a TV/device connected to the main home's Wi-Fi.
Leaving Jan. 1
Netflix does not offer free trials, but you have the freedom to change your plan or cancel online at any time if you decide Netflix isn't for you. You can sign up and take advantage of all Netflix has to offer. Learn more about our plans and choose the one that works for you!