Wine sales were fairly evenly distributed among consumers in the United States in 2022. Millennials made up the largest share at 22 percent but other cohorts were not far behind.
The predominant age group that purchases wine is 56 to 74 years old. That's the group you're most likely to find in a tasting room. Overwhelmingly, the Baby Boom generation drinks wine as a social activity.
Men use wine as a “show off factor. They often like to brag about it. “ Regarding which sex purchases and pays more for wine, this study supports current statistics showing that women consume more wine, selecting it over other alcoholic beverages more than men, by at least 10%.
Most times, the answer is the man. Even when a woman requests the wine list and orders the bottle, a male sitting at the same table will be offered the first taste, according to wine-industry experts.
Ukrainian women top the list at 42g of alcohol a day, while Sweden, Denmark and Ireland are ahead of Britain.
Overall, red wine drinkers were more likely to identify as "adventurous, humble, and organized" and white wine lovers identified as "curious, sarcastic, and perfectionists."
a person who enjoys wines, usually as a connoisseur.
If a person drinks too much wine regularly or often indulges in binge drinking, then it can be considered alcohol abuse, especially if it affects the individual's overall health.
The consumers driving the spend in more premium wine are the younger LDA demographics: in 2021, the youngest, most engaged, and highest spending social groups (Social Newbies, Engaged Explorers and Generation Treaters) made up 39% of the US wine market. In 2022, this had grown to 45%.
Wine drinkers' are creative, with some of their favorite hobbies including writing (47%) and drawing (36%). Many are also athletic, enjoying playing (38%) or watching (20%) sports like football (16%) or basketball (13%).
The largest wine company in the world is Castel Freres, with a gross annual sales of $15.87 billion. As of 2021, the global wine industry has a market size of $434.99 billion.
Aside from resveratrol, flavonoids and tannin are some other beneficial antioxidants in red wine. These two types of antioxidants can help in slowing down the aging process by preserving collagen and elastic fibres, resulting in reduced fine lines and wrinkles, especially on the face.
Who binge drinks? Binge drinking is most common among younger adults aged 18–34. Binge drinking is more common among men than among women.
The average American has their “wine awakening” at age 29, according to new research. A new study of 2,000 wine drinkers showed that the average Americans will only start to fully appreciate a good bottle of vino toward the tail end of their 20s, but how they get into it, and what they prefer, varies greatly.
People are motivated to drink wine because of the enjoyment they derive from it, the taste of the wine, the effect of the alcohol and the social interaction. ...
Primarily because of its taste and how it makes you feel: 1. It's healthy (or at least people think it is). Research has often focused on the health benefits of wine, and how it's better for you than other types of alcohol.
Emotions associated with wine and wine aroma terms
Wines evoked emotions of low arousal and positive valence such as calmness, loving and relaxed.
Wine's Effect on Happiness
One study published in the Journal of Positive Psychology found that people who drink wine moderately are more satisfied than those who don't drink wine[2]. The study participants who drank wine were less likely to experience negative emotions, such as stress and anxiety.
Wine increases the release of dopamine and serotonin in our brain as all pleasurable activities do including, for example, going out with friends, getting a promotion at work, going on holiday, and so on. By raising dopamine levels in our brain, wine can make us feel good.
Russia and Australia have the highest prevalence of alcoholism dependence overall, with 2.61 per cent and 2.58 per cent, respectively. According to the World Health Organization, US has the lowest rate of alcohol dependence with only 1.93 per cent.
Lawyers: Some reports suggest as many as one in five attorneys struggles with problem drinking, including binge and heavy drinking. This is twice the national rate.
Adult Men Drink More than Women
Men are more likely to binge drink than women. Approximately 21% of men report binge drinking, compared with 13% of women. Among men who binge drink, 25% do so at least five times a month, on average, and 25% consume at least nine drinks during a binge drinking occasion.