Nutella comes from Italy, created by the Ferrero company in Alba, Piedmont, after World War II, when cocoa was scarce, leading Pietro Ferrero to use hazelnuts as a base for a sweet paste that became the famous spread. The first jar of the now iconic Nutella was produced in 1964, evolving from earlier versions like Giandujot and SuperCrema.
Founded as an Italian pastry shop in Piedmont, Italy, Ferrero turned this problem into a smart solution, creating a sweet paste made from hazelnuts, sugar, and just a little of the rare cocoa.
Six decades ago, on April 20, 1964, the first jar of Nutella left Gruppo Ferrero's factory in the Italian town of Alba. In its gooey wake, the chocolate-hazelnut treat would spread across continental Europe, and then the world, like a healthy schmear on toast.
The Ferrero Group is now one of the world's largest sweet-packaged food companies with over 35 much-loved brands, such as Kinder®, Nutella®, Ferrero Rocher® and Tic Tac®, sold in more than 170 countries.
Nutella is manufactured by the Italian company Ferrero and was introduced in 1964, although its first iteration dates to 1963.
Nutella is generally considered bad for daily consumption due to its high sugar and fat content (mostly palm oil), making it an indulgent treat, not a healthy breakfast staple, despite its hazelnut and cocoa content. It's best enjoyed in moderation as a dessert or occasional treat, not a regular part of a balanced diet, as it's high in calories and added sugar, which can negatively impact health if overconsumed, say nutritionists.
Interesting facts about the Chocolate Spread:
A jar of Nutella is sold every 2.5 seconds in the world, which equates to 24 jars being bought every minute. The country that is the largest consumer of the spread is said to be France. Over 25% of the world's Nutella is consumed and produced in the country.
We are immensely proud that Lithgow in regional New South Wales was chosen by Ferrero for its first factory outside of Europe. A major employer within the region, our factory has now been the home of local Nutella manufacturing for over 40 years, servicing key markets including Australia, New Zealand and East Asia.
Italian chemist Francesco Rivella, best known as the inventor of Nutella, died on Valentine's Day, according to various news outlets. He was 97. Dubbed the "father" of Nutella by the Italian media, Rivella helped create the world's most famous hazelnut spread.
The company has been widely criticized for using palm oil in products, which continues to fuel the demand for palm oil plantations. In 2015, France's minister of the environment made a bold statement, declaring that consumers should stop eating Nutella if they want to help save the rainforest.
Over the past 60 years, Nutella® has become one of the world's most beloved products, famous for its authentic taste of hazelnuts and cocoa, as well as its unique creaminess.
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Is Nutella® Halal certified? Nutella® is Halal certified. Please refer to the National Independent Halaal Trust website www.halaal.org.za for more information.
But food, on average, is more expensive in Italy than in Germany. The Nutella Index proves this, with Nutella 30% more expensive in Italy than in Germany. But why is it so?
When Supercrema's parent company, Ferrero, renamed the product Nutella in 1964, there was already an all-red trademark in place for another brand called Nutella. To avoid confusion and any legal issues, Ferrero decided to keep the "N" in Nutella black.
Nutella is fundamentally Italian, created by the Italian company Ferrero in Piedmont, Italy, after WWII to stretch scarce cocoa. However, it has a strong connection to Australia, as the first Ferrero plant outside Europe opened in Lithgow, Australia, in 1978, and millions of jars are made there annually for Australia and New Zealand.
Pietro Ferrero (Italian pronunciation: [ˈpjɛːtro ferˈrɛːro]; 2 September 1898 – 2 March 1949) was an Italian businessman who was the founder of Ferrero SpA, an Italian confectionery and chocolatier company. His company invented Nutella, a hazelnut-cream spread, which is now sold in over 160 countries.
The class action was taken against Ferrero USA last year by a mother of a four-year-old child who claimed to be 'shocked' when she found out the chocolate hazelnut spread was unhealthy and “the next best thing to a candy bar.”
Ferrero SpA is a private company owned by the Ferrero family and has been described as "one of the world's most secretive firms". It was founded in 1946 in Alba in Piedmont, Italy, by Pietro Ferrero, a confectioner and small-time pastry maker who laid the groundwork for the introduction of Nutella.
Cadbury Australia is owned by the American multinational conglomerate Mondelēz International, which acquired Cadbury globally in 2010. Mondelēz also owns other popular brands like Oreo and Toblerone, and continues to operate Cadbury's significant Australian factory in Claremont, Tasmania.
Some local market research compared the two: more than a million Aussies eat Nutella at least once a week, especially younger teenage girls. Although that is less than seven per cent of the population, Nutella is really popular with many migrant groups from Asia as well as with Americans.
There's no single "#1 best" chocolate, as taste is subjective, but top contenders often include Domori (Italy) for rare cacao, Teuscher (Switzerland) for luxury truffles, Cacaosuyo (Peru) for award-winning origin bars, and brands like Lindt, Godiva, Dandelion Chocolate, and Lake Champlain for quality and widespread appeal, with winners varying by awards and personal preference.
Nutritional Breakdown At the time of this writing, Nutella contains 70% saturated fat and processed sugar by weight. A two-tablespoon (37 gram) serving of Nutella contains 200 calories including: 99 calories from 11 grams of fat (3.5g of which are saturated) 80 calories from 21 grams of sugar.
The Ferrero Group, who make Nutella, consume nearly 25% of the entire world's supply of hazelnuts, so their constant demand could have an impact on prices too, and while they apparently haven't made any statement regarding the news yet, they may be too busy basking in all their success, as in the last decade global ...