The owl Squishmallow is generally not rare, but these may be out of stock in certain stores or shelves simply because people find them irresistibly cute.
Fania the Purple Owl
Rarity & Availability: Fania, released in 2021 as a Target-exclusive Squishmallow, is considered one of the rarest Squishmallows due to her limited production run.
What Makes a Rare Squishmallow?
Squishmallows are functional
A lot of toys are cute or decorative – what sets Squishmallows apart from is their functionality. Their unique egg-shape is a distinct branding feature that also makes them easy to use as pillows: think Pillow Pets for the TikTok era.
Top 10 Ugly Squishmallows (User-Rated)
The top 5 rarest Squishmallows often feature Jack the Black Cat (due to being the 500th character with only 500 made), along with highly sought-after regional exclusives and early releases like Gertrude the Goose, Avery the Duck, Blossom the Sheep, and Patty the Cow, though the exact ranking can shift as new rare ones emerge. These plushies become rare through extremely limited production runs, exclusive releases (like in Canada), or being part of special first editions, making them valuable collector's items.
This first squad consisted of eight characters, being Cam the Cat, Wendy the Frog, Fifi the Fox, Hans the Hedgehog, Piper and Puff the Penguins, and Hoot and Holly the Owls.
Taking to TikTok, Instagram, and Reddit, Squishmallow fans rave about why these collectible plushies are perfect for stimming, sensory calming, emotional support—and even physical support—due to their marshmallow-like texture.
Top 15 Most Cute Squishmallows For Fans
Cam the Cat
Cameron the Cat is special. He was the first Squishmallow ever sold and a part of the first eight.
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Top 23 Popular Squishmallows to Collect
Meet Winston the Owl! Squishmallows have their own style and personality encouraging fun and imaginative play!
Rare Squishmallows are labeled with a silver tag and have a maximum of 75,000 units each available worldwide. Ultra Rare Squishmallows are labeled with a golden tag and have a maximum of 50,000 units each available worldwide.
Holly is also an identical twin and shares a birthday on March 22 with her brother, Hoot. Even though they are very different, they love every minute spent together. Holly admires Hoot's love for math and science, and he loves her creativity!
These egg-shaped plush toys gained a die-hard following thanks to their cuteness and marshmallow-like, pillow-soft texture. Squishmallows feel squishy and lightly stuffed, making them the perfect toys for an anxious or emotionally dysregulated child.
Around 90% of autism cases are attributed to genetic factors, meaning autism is highly heritable, with many different genes contributing, rather than a single cause, often interacting with environmental influences during early brain development, though specific environmental factors don't cause it but can increase risk. Twin studies show strong genetic links, with concordance rates between 60-90% in identical twins, and research points to complex interactions of many genes and prenatal/perinatal factors.
The "6-second rule" for autism is a communication strategy where a speaker pauses for about six seconds after asking a question or giving information, giving the autistic person extra time to process it without feeling rushed, which helps reduce anxiety and allows for a more thoughtful response, reducing frustration for both parties. Instead of repeating or rephrasing, which can be confusing, you wait, and if needed, repeat the exact same words after the pause.
Introducing Fania the Purple Owl, a rare 11" Squishmallow that is an exclusive item only available at Target! This plush toy is perfect for those who love friendship and birds, as it comes from the Kellytoy brand and has a cute owl character family.
It is suitable for children aged 3-17 years and up. The plush toy is small, measuring 6-14 inches, making it perfect for cuddling. The Squishmallow comes from the Squishmallow character family and is made from high-quality materials.
Meet Louie. He has dyslexia and has had to take a few extra lessons to help him learn to read.
What is the Rarest Squishmallow? (2024 Updated)
Our Squishmallows are tested to all ages (0+), but we have an age grade 3+ due to our primary marketing demographic, and we do not recommend putting a soft plush into the crib for the first year.
Squishmallows are filled with soft, stretchy polyester fiber, giving them their signature "marshmallow-like" squishiness, combined with a super soft spandex or polyurethane outer fabric. This synthetic stuffing is similar to what's used in most stuffed animals but is known for its unique, velvety feel, often described as being like memory foam or silk, making them exceptionally cuddly and resilient.