People with followers in the range between 500,000 and 1 million followers on a social network are macro-influencers. Most influencers are micro-influencers with between 10,000 and 50,000 followers. In really specialist niches, you have nano-influencers with fewer than 1,000 followers.
What is an influencer? An influencer is someone with a loyal and larger than average social media following. Some influencers have as few as 3,000 followers! Influencers are paid by brands to create and post promotional content.
Really, the mega influencers are bordering on celebrity status with over a million followers. Nano influencers have fewer than 10,000 followers, micro up to 100,000, and macro between 100k and a million.
Instagram accounts with 1,000 followers make $1,420/month on average and up to $100 per sponsored post. However, Instagram does not pay influencers directly, so you can begin making money whenever you land your first sponsorship deal or join an affiliate program, even if you don't have 1,000 followers yet.
While the definition of a micro-influencer varies from professional to professional, they are generally defined as a user who has more than 1,000 and less than 100,000 highly engaged followers. That's great news for accounts that are still growing but are ready to start landing sponsored posts!
A 10k follower count on Instagram isn't just an awareness metric. The milestone comes with an immediate, tangible benefit. Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature.
Not as large an amount, but still very decent. If you have 200,000 followers, you can earn $100 to $200 per post. If you have 2,000 followers, you can make $5 to $9 per post. Some brands may even offer free products as compensation.
Most micro-influencers who have 5-10k followers make an average of ₹6,531 per post. Creators with 50,000 to 80,000 followers usually charge around ₹14,843 per post and as you move higher up the ladder creators with 250,000 to 500,000 followers charge around ₹49,725 per post.
These can include engagement rate, growth rate, niche, and demographics. Many reports estimate an Instagram account with 10k followers is worth $100 XXX. Remember, this value isn't set in stone and can fluctuate.
According to CNBC, someone with 5,000 Instagram followers and 308 sponsored posts a year can make $100,000. How much money you make will depend on other factors, sure.
A micro-influencer is an influencer with a follower count within the range of 10,000–100,000 followers. Influencers are typically broken down into four main types based on their follower count: Nano-influencers: 1K–10K followers. Micro-influencers: 10K–100K followers. Macro-influencers: 100K–1M followers.
Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month. Mega-influencers (more than one million followers) make US$15,356 (Rs 11.4 lac approx.) per month.
So yes, being an influencer is a hard job. Most people think it is not, and being an influencer is just about taking photos and videos and posting them on social media. But it's more than that.
10,000 followers will cost you $899. 15,000 followers will cost you $1,349. 20,000 followers will cost you $1,800.
It was estimated that an account with 10k-15k followers can easily attract several brands and get $150-$200 per post and earn more than $1,000 every month.
10K Followers on Instagram: The Benefits
So what happens when you reach 10k followers on Instagram? You now have access to the Swipe Up Link in Stories tool and can upload longer videos on IGTV. A more intangible benefit to your Instagram account is “social proof.”
For instance, the nanoinfluencer category has influencers with less than 10,000 followers, the micro category has up to 100,000 followers, the macro category has between 100k and a million followers, and influencers in the mega category have over a million followers.
The more followers you have on Instagram, the more money you can make. Rates are also determined by engagement, quality of content, name recognition, audience demographic, and skill set. The standard is $10 per 1,000 followers, but can vary depending on your contract and sponsor.
How much are 1 million coins worth to a TikToker receiving gifts? If a TikToker's fans buy them 1 million coins worth of virtual gifts during a LIVE, then that TikToker's gifts will be converted into diamonds that can be redeemed for $5,000.
Views. If your videos get 100 or fewer views, you're going to have a zombie account, so delete and start again. Videos that get between 1000–3000 views mean you have a mid-tier account. Videos that get 10,000+ views mean you have a “head” account.
100k-500k followers – mid-tier influencers (payouts range from $200-400) 500k-1 million followers – macro-influencers (earn $400-600 per post) 1 million or more followers – TikTok royalty (earn $750 – $1000 or more per post)