Educated and empathetic The pair say Gen Z is also the "most educated", "empathetic" and "politically aware" generation, as well as being the most diverse. "They're so accepting of different groups and I think that will have a significant impact both culturally and politically," Christensen says.
Gen Z is known for being resourceful, independent learners who value diversity and inclusive culture and place a priority on well-being and mental health in the workplace. They are fiscally conservative with a keen focus on investing and income. Gen Z values justice and equity.
Gen Z Terms and Definitions
Pew Research recently defined Gen Z as anyone born 1997 onwards. Gen Z grew up with technology, the internet, and social media, which sometimes causes them to be stereotyped as tech-addicted, anti-social, or “social justice warriors.”
Gen Z is the most technologically savvy to the older generations and can adapt quicker than most. 72% of Gen Z are creative and want to start their own businesses and they are able to multitask more than any other generation.
As generational stereotypes go, I nominate Gen X to be, without a doubt, known as "The Coolest Generation." Baby Boomers (1946 to 1964) started off on the right track with the hippie movement in the '60s, but soon became the folks that brought us the “Me Decade,” yuppies, and President Trump.
Gen Z is also the smartest and best educated generation. Having an unlimited wealth of information at our disposal has not gone to waste. In America, 57 percent of Gen Z is reported to have enrolled in a two-year or four-year college, compared to 52 percent of Millenials and 43 percent of Gen X.
Generation Z characteristics are interesting and specific; Generation Z features avid gamers and music-goers, and they are known for being ever-present messaging, on the internet, on social networks, and on mobile systems—they are truly the “Digital-ites.” They tend to care about trends, but are also quick to research ...
A CM Group consumer research effort that polled 1,000 consumers found Gen Z consumers are better educated, more practical, more ambitious and more skeptical than Millennials.
Gen-Z is driven by their passionate desire for a better world. While they pursue happiness through new, tech-mediated experiences and social networks, the things that reflect their present state of happiness have little to do with technology.
Research also indicates that Gen Zers are currently the most stressed demographic of people. The American Psychological Association (APA) reports that: 90% of Gen Z experienced psychological or physical symptoms as a result of stress in the last year.
"The Greatest Generation" was popularized by former NBC Nightly News anchor and author Tom Brokaw in his book by the same name. The term was meant as a tribute to the resilience and patriotic spirit of those who lived through the Great Depression and then fought in World War II.
As a result, more millennials than ever report being happy. That's especially true compared to the Baby Boomers, which the Pew Research Center labeled the “gloomy” generation. Baby Boomers tended to rate their overall quality of life much lower than non-boomers.
Generation Alpha is considered to be the most technological-infused demographic up-to-date. Alphas seem to know and understand complex ideas and able to do things that are well beyond their age.
“Teens feel that being cool is about just being yourself, embracing what you love, rejecting what you don't, and being kind to others.”
Who is Generation Alpha? Gen Alpha is the generation following Gen Z and currently includes all children born in or after 2010—the same year the iPad was born. The majority of this demographic is under 12 years of age, but the oldest of them will become teens in 2022.
The brains of Generation Zs have become wired to sophisticated, complex visual imagery. As a result, the part of the brain responsible for visual ability is far more developed, making visual forms of learning more effective. Auditory learning (lecture and discussion) is very strongly disliked by this age group.
They prefer their jobs to be stable touchstones they can rely on — but still, they want it to be on their own terms. Stubborn independence — Despite wanting stability, the iGeneration, like their millennial predecessors, are practical.
Gen-Z. 22% of Gen-Zers said they are either unhappy or hate work, making them the most unhappy generation. Gen-Z is the least fulfilled with just 41% finding great meaning and purpose.
TL;DR: Listening to music is the top activity Gen Z and Millennials do in their free time. Gen Z is much more likely to than Millennials to watch videos on YouTube and social media platforms. Gen Z is also more likely to play video games in their free time compared to Millennials.
1. Gen Z believes it is the hardest-working generation – and have it the hardest – yet demand schedule flexibility to deliver their best work. One-third (32%) of Gen Z respondents say they are the hardest-working generation ever, with Millennials ranked as the second-hardest working generation at 25%.
Recent surveys show that Millennials place a higher priority on health and wellness than any other generation, including the oldest Americans, and the importance that Millennials give to a healthy lifestyle has increased more dramatically than other generations over the past decade.
The Economist has described generation Z as a better-educated, well-behaved, stressed, and depressed generation compared to previous generations. Gen Z is also more ethnically diverse and familiar with gender-neutral pronouns.