About 2 in 5 (39%) of Gen Z respondents ranked inflation and gas prices as one of their top three issues, followed by abortion (30%), jobs (26%), and climate change (23%). Both Gen Zers and Millennials in our survey cited the same top two issues: inflation and access to reproductive healthcare.
Among the things Generation Z cares about, racial and gender equality are at the top of the list. Gen Z is also concerned about climate change and the potential impacts their generation will have to deal with in the years to come.
Gen Z kids are more likely to experience depression, anxiety, and suicidal thoughts than their older counterparts. This is largely due to the excessive amounts of time they spend on social media, which can lead to feeling isolated, inadequate, and overwhelmed.
Respondents named lack of technological skills (39%), motivation (37%), and effort (37%) as the top reasons for managers being disappointed with Gen Z's work performance.
Of the top five social causes / issues Gen Z and Millennials are passionate about, three have remained the same: mental health help / care, racism, and abortion / birth control.
According to the Cigna study, 39% say worries about money are a major cause of stress. In addition, according to a study by DailyPay and Harris Poll, 48% say they are unable to move out of their parents' homes due to financial challenges, and 33% are concerned inflation will make it tough for them to buy a home.
But Gen Zers are different from older generations, because they are the first consumers to have grown up wholly in the digital era. They're tech-savvy and mobile-first—and they have high standards for how they spend their time online.
According to respondents, the reason they feel Gen Z is difficult to work with is because they lack technological skills, effort and motivation.
They tend to play it safe. That's very like the Silent gen. In fact, Time magazine gave Silents their name because they played it safe, keeping their heads down and not speaking out about issues like McCarthyism and civil rights.
Social media and technology use are major contributors to Gen Z depression. While technology has many advantages, it can also be a source of anxiety and stress. Excessive social media use has been linked to feelings of loneliness, low self-esteem, and depression, according to research.
In Gen Z slang term, “fire” means something is really amazing or cool. They also use it to express excitement or point out a new trend within their culture.
Generation Z is the generation that never had to deal with dial-up internet or brick-shaped mobile phones. They have grown up with the knowledge that they can speak to anyone around the world at a moment's notice, and through assorted social media networks, that's what they've been doing for their entire lives.
Students fear a lack of finances and fulfilment
The greatest fears for Generation Z centre on not achieving their hopes and dreams for the future.
Shaping the workplace
It won't be much of an exaggeration to say that one of the top Gen Z trends is 'be your own boss. ' With some of the oldest Gen Zers foraying into the workspace, it is estimated that they will occupy nearly 27 percent of the global workforce by 2025.
Compared to previous generations, Gen-Z is more likely to donate to nonprofit causes outside of their local community. According to Changing Our World, Inc., both Gen-Zers and Millennials are more likely to donate money to causes beyond their community, such as fighting hunger and disaster relief.
Yes, they're the first true digital natives.
Gen Z has learned to think, learn, and communicate in an environment defined by wireless internet ubiquity, wholesale technology integration, infinite content, and immediacy.
Generation X, or Gen X, is a term typically used to describe the generation of Americans born between 1965 and 1980, although some sources use slightly different ranges. Generation X follows the baby boomer generation and precedes the millennial generation.
The Greatest Generation commonly refers to those Americans who were born in the 1900s through the 1920s. The Greatest Generation members all lived through the Great Depression and many of them fought in World War II. These individuals have often been described as driven, patriotic, and team-players.
Gen Z (42%) is about twice as likely as Americans over 25 (23%) to battle depression and feelings of hopelessness.
Generation Z, aged 10 to 25, comprises one of the largest groups of Passionates – those who report the most intense feelings about a range of global issues, second only to Millennials. In fact, Gen Zers demonstrate more passion for the issues they care about (31.6% vs. 18.9% for the other three generations combined).
You'll find that they are quite different from the previous generations. Gen Z prioritises positive relationships, work-life balance, schedule flexibility, and job stability. 90% of them want human interaction at work and direct communication from their co-workers.
And it looks like Gen Z is indeed shaping up to be a homebody generation as well: Looking at their favorite activities by age, 13-18-year-olds are the most likely to say they “go out with friends” for fun in an average night, but playing video or mobile tops their list, followed by watching TV or movies.
Authenticity is the key to reaching the Gen Z audience.
This marketing approach has served all generations right up to millennials. Most of us have become accustomed to being broadcasted to and we feel comfortable with that relationship, even if we don't believe what we're being told. But Gen Z are not.
Gen Xers are a comparatively rare group.
Compared to Baby Boomers (75 million) and Millennials (83 million), Generation X members are outnumbered. Estimates have placed the population at around 65 million.