The bright yellow letter M for McDonald's has to be one of the most recognizable logos in the entire world. It adorns McDonald's restaurants across the globe, to the point where “The Golden Arches” has become all but synonymous with McDonald's itself.
The colors red and yellow were chosen for a specific reason—and no, it wasn't because they looked nice with Ronald McDonald's clown-like face. It actually has to do with science. The color red is stimulating and is associated with being active.
Originally, real arches were part of the restaurant design. They were incorporated into the chain's logo in 1962, which resembled a stylized restaurant, and in the current Golden Arches logo, introduced 1968, resembling an "M" for "McDonald's".
McDonald's brand colours. Yellow - Pantone: PMS 123 C, Hex: #FFC72C; RGB: 255,199,44 & CMYK: 0,100,91,0.
There is a McDonald's with blue arches in Arizona
SEDONA — The golden arches of McDonald's are one of the world's most identifiable symbols. The only place in the world where you will find the fast food giant's recognizable arches painted the color blue? Sedona, Arizona!
However, there's one McDonald's that forgoes that famous yellow color in its logo in favor of a light bluish-green. In Sedona, Arizona, the only arches you'll see are turquoise!
When the McDonald's outlet was opened in 1993, city officials were concerned that a brightly-coloured M on the side of the building with a red rock would overshadow the beautiful scenery that the city has to offer. The officials opted for a more aesthetically pleasing shade of blue - turquoise.
Sedona, Arizona: Only McDonald's with Green Arches. The only McDonald's in the world with turquoise green arches. Opened in May 1993.
The characteristic letter M shares the yellow color around the globe, but the background of the box has shifted to green in Europe, while it remains red in the United States.
McDonald's logo is going green to promote a more eco-friendly image in Europe. It is swapping its traditional red backdrop for a deep green. The company says about 100 German McDonald's will make the change by the end of the year.
In an oversight, the McDonald brothers failed to retain rights to the McDonald's name when they sold the chain to Kroc, and were forced to rename it "The Big M". It went out of business and was demolished in 1972, although part of the sign remains.
“As for the sodium acid pyrophosphate, when potatoes are cut and then exposed to air, they turn a green, greyish-brown color which isn't very appealing to the end consumer. This chemical keeps them nice and white-looking. To my knowledge there is no data of any health concerns from sodium acid pyrophosphate.”
In order to preserve the natural beauty of the red rocks in the area and keep the overall aesthetic of the town (because that's something people thought about in the '90s), local officials required that McDonald's change their famous yellow logo to teal.
The bright yellow letter M for McDonald's has to be one of the most recognizable logos in the entire world. It adorns McDonald's restaurants across the globe, to the point where “The Golden Arches” has become all but synonymous with McDonald's itself.
The change is supposed to make customers associate the company with a commitment to the environment. "We want to clarify our responsibility for the preservation of natural resources. In the future we will put an even larger focus on that," McDonald's Germany VP Holger Beeck said in a statement.
Fresh potatoes are washed, peeled, cut, and blanched to make McDonald's fries, according to a video from the company. The factory they're made in also adds chemicals to keep the potatoes a uniform light yellow color (but no, that's not behind their addictive flavor).
The official McDonald's colors are yellow, red and black. We recommend using the McDonald's color palette for personal projects and in the case of commercial use to visit the company website. The color codes: RGB, CYMK for print, Hex for web and the Pantone colors can be seen below.
Hi-C Orange Lavaburst, a non-carbonated drink, was replaced in 2017 by Sprite Tropic Berry, a carbonated drink that was made by Coca-Cola exclusively for the chain. The removal of the beloved drink after about 60 years on McDonalds' menus sparked outrage from irate fans and a petition on Change.org.
Case in point: McDonald's salads, like the Southwest Grilled Chicken Salad or Side Salad, require the fast-food chain to purchase massive quantities of a different type of lettuce than the kind they use to garnish their burgers and sandwiches. Axing the salads from the menu, therefore, means the company saves money.
Which Font is Used in McDonald's Logos? Among the fonts used in McDonald's logo design, “McLawsuit” is closest to creating the “M” golden arches character and the “Helvetica Black” is the most similar font for other characters.
"Best of Green" is a collection of best practices that illustrates progress in five categories -- energy, recycling and waste, sustainable sourcing, engagement and greening the restaurants/workplace.
Only One McDonald's Has a Turquoise Color Sign in The World
Visitors passing through Oak Creek Canyon on Arizona's first designated scenic highway, Route 89A, are treated to the sight of the only Turquoise Arches found on a McDonald's restaurant anywhere in the world. The West Sedona McDonald's was built in 1993.
Here in Australia, however, McDonald's most prevalent nickname is “Macca's”.
The only McDonald's with teal arches is located in Sedona, Arizona. More precisely, you can make your way to 2380 W US Hwy 89A, Sedona, AZ 86336, and you'll be there to see the blue-green arches yourself.