McClelland's Human Motivation Theory states that every person has one of three main driving motivators: the needs for achievement, affiliation, or power. These motivators are not inherent; we develop them through our culture and life experiences.
But it turns out that each one of us is primarily triggered by one of three motivators: achievement, affiliation, or power. This is part of what was called Motivation Theory, developed by David McClelland back in 1961.
The predominant four functions of behavior are attention, escape, access, and sensory needs. These four functions allow us to understand and categorize someone's actions, as well as determine why behaviors occur. All actions can be attributed to one of these four functions of behavior.
According to Self-Determination Theory (Ryan & Deci, 2000), the three motivators of human behavior are: autonomy – the need to have control and choice over one's actions, competence – the need to feel capable and effective, and. relatedness – the need for social connection and interaction with others.
Behavior modification is a type of behavior therapy. B. F. Skinner demonstrated that behavior could be shaped through reinforcement and/or punishment. Skinner noted that a reinforcer is a consequence that increases the likelihood of behavior to recur, while punishment is a consequence that decreases the chance.
There are two types of motivation: intrinsic and extrinsic.
The Four Forms of Motivation: Extrinsic, Identified, Intrinsic, & Introjected.
Three fundamental types of behaviour can be distinguished: the purely practical, the theoretical-practical, and the purely theoretical. These three types of behaviour have three different reasons: the first a determining reason, the second a motivating reason, and the third a supporting reason.
The Seven Motivators
These 7 motivators are: Aesthetic, Economic, Individualistic, Political, Altruistic, Regulatory, Theoretical.
Through research with thousands of employees and leaders, we've discovered that there are five major motivations that drive people's actions at work; Achievement, Power, Affiliation, Security and Adventure.
What drives success? Consistently, prominence, inclusiveness, negativity prevention, and tradition were cited as the most compelling motivators that will humans to strive toward ambitions.
American psychologist Abraham Maslow's hierarchy of needs theory of motivation which states that five categories of human needs dictate an individual's behavior. Those needs are physiological needs, safety needs, love and belonging needs, esteem needs, and self-actualization needs.
Playing sports because you enjoy them. Improving your diet and fitness to feel healthier. Helping someone with no expectation of reward. Donating to a charity or cause you believe in.
Pretty much all of the motivating factors out there can be distilled into six core types: incentive, achievement, social acceptance, fear, power, and growth.
Through extensive research, the author has found the following desires (in no specific order): Power, Independence, Curiosity, Acceptance, Order, Saving, Honour, Idealism, Social Contact, Family, Vengeance, Romance, Eating, Physical activity and Tranquillity.
Dominance (or “D-Type”) Influence (or “i-Type”) Steadiness (or “S-Type”) Conscientiousness (or “C-Type”)
A study on human behavior has revealed that 90% of the population can be classified into four basic personality types: Optimistic, Pessimistic, Trusting and Envious.
Some common types of behaviors include: overt, covert, conscious, unconscious, rational irrational, voluntary, and involuntary behaviors.
The Health Belief Model (HBM) • The Transtheoretical Model/Stages of Change (TTM) • Social Cognitive Theory (SCT) • The Social Ecological Model.