Longer videos often get fewer initial views because viewers' attention spans are shorter, but they can achieve higher engagement and better results if the content is compelling, valuable, and meets a specific need (like training or in-depth tutorials). While short-form videos capture broad attention quickly, longer videos attract a highly invested audience, leading to quality leads and conversions for those who watch to the end. The key isn't length, but creating engaging content that holds viewer interest, regardless of duration, as platforms prioritize watch time and viewer satisfaction.
The 80/20 rule in video production suggests that only 20% of your effort is spent capturing footage, while the other 80% is spent in the edit. That's because the edit is where you build the narrative. Viewers engage more with clean editing, clear audio, and a strong story structure you create in post-production.
4. Is it better to make short or long TikTok videos? Short videos (under 20 seconds) generally perform better for viral content, trends, quick tips, and fast entertainment. Long videos (30–60 seconds or more) are better for tutorials, storytelling, or professional insights—as long as viewer retention stays high.
The "30-second rule" on YouTube refers to the critical first moments of a video, where creators must hook viewers within about 30 seconds to get them to keep watching, as YouTube registers meaningful engagement after this mark, impacting visibility and watch time. It's a key focus for audience retention, with strategies involving dynamic editing (B-roll, angles), emotional hooks, and clear value propositions, but it's distinct from copyright myths about using 30-second music clips.
No, 7,000 views is generally not considered viral, as virality usually means reaching hundreds of thousands or millions of views rapidly, but it can be very successful for a small creator, representing a huge spike over their usual numbers and indicating good performance for their specific audience. Virality depends on your baseline: for a large account, 7,000 is low, but for a micro-influencer getting 100 views, 7,000 is a massive viral hit for them.
The 3-8-12 rule is a viral video strategy for short-form content (like TikToks or Reels), breaking down the ideal video structure: the first 3 seconds must grab attention (the hook), the next 8 seconds deepen engagement, and by the 12-second mark, the main message or call-to-action (CTA) should be delivered to keep viewers watching and boost algorithmic promotion.
To make $2,000 a month on YouTube from ad revenue, you generally need 400,000 to 1 million monthly views, depending heavily on your niche's CPM (cost per mille/thousand views) and RPM (revenue per mille), but many creators report needing 500,000 to 1 million+ views for a comfortable living, with high-value niches like finance potentially reaching it with fewer views and lower-value niches needing significantly more, plus other income streams like sponsorships.
An Average View Duration of 50% and above is a good one. This implies that viewers are watching at least half of the video or more. This allows marketers enough time to present compelling evidence in support of the video topic, as well as clear CTAs to increase Conversions.
If you get a second strike within the same 90-day period as your first strike, you will not be allowed to post content for 2 weeks. If there are no further issues, after the 2-week period, we restore full privileges automatically. Each strike will not expire until 90 days from the time it was issued.
The basic problem with views going down is a flow problem. Your views are decreasing because your new videos are not compensating for the videos that fall off the wagon at the end. 20. The best way to counter this, is by making evergreen content.
You can say you made a viral video if it gets at least 10,000 to 20,000 views or likes in the first 24 hours. For reels, they are considered viral videos if they achieve at least 100,000 views.
60-90 seconds used to be the sweet spot, but now, the platforms are shifting to slightly longer clips, with a view to encouraging more engagement.
Copyediting involves the "five Cs": making the article clear, correct, concise, comprehensible, and consistent.
More generally, the Pareto Principle is the observation (not law) that most things in life are not distributed evenly. It can mean all of the following things: 20% of the input creates 80% of the result. 20% of the workers produce 80% of the result.
Speed change is a common effect used in the art of video editing: in films, it can add an emotional impact, and in commercials or content creation, it can generate more engagement.
To make $1,000 on YouTube, you generally need between 100,000 to 500,000 views, but this varies wildly, often requiring 250,000 to over 1 million views depending on your niche (finance pays more than gaming), ad engagement (RPM), audience location, and if you use other income streams like sponsorships, as YouTube's payout is roughly $1-$10 per 1,000 views (CPM/RPM).
NOTE: Deleting a video with a copyright strike will not resolve the strike itself. The strike remains on your record as a warning, and it may have implications for your ability to monetize your content.
YouTube has updated its monetization policy which now allows swearing within the first 7 seconds of videos instead of being censored!
What is the Average Audience Retention Rate for YouTube? According to some reports, the average audience retention rate for YouTube hovers between 50% and 60%. That means the typical YouTube viewer watching a typical YouTube video can be expected to stick around for 50% to 60% of the video's entire duration.
Average View Duration (AVD) is a crucial metric in the realm of YouTube analytics. It represents the average amount of time viewers spend watching your video content. This metric provides valuable insights into how engaging your videos are and how well they retain the attention of your audience.
5-10%: Every video that is in the 5-10% tier of like-to-view ratio should be considered successful. It is a good like-to-view ratio, and it is also possible to maintain throughout multiple videos. 10-15%: This rate is often achieved by the best overall performing videos.
To make $5,000 a month on YouTube, you generally need 500,000 to over 1 million views monthly, but this varies wildly based on your niche (finance pays more than gaming), viewer location (US/UK pays more), video length, and if you use other income streams like affiliate marketing, sponsorships, or digital products, which can help you reach $5k with fewer views. High CPM (cost per mille/thousand views) niches and longer videos boost earnings significantly, making $5k achievable with fewer views than low CPM niches.
While this milestone won't make you rich, it positions you for more consistent revenue streams. Channels with 10,000 subscribers often make between $500 to $1,000 per month, provided they maintain a consistent upload schedule and encourage viewer interaction.
Creators in eligible countries can apply to the expanded YouTube Partner Program when they reach either of the below eligibility thresholds: Get 500 subscribers with 3 valid public uploads in the last 90 days, and 3,000 valid public watch hours in the last 12 months, or.